Victoria Malteva



Hello, I am a UX Designer enthusiast, natural empath who adores human behavior researches. My favorite book is “Behave: The Biology of Humans at Our Best” by Robert M. Sapolsky and his 25 lectures at Stanford University on Human Behavioral Biology.


  • BrainStation UX Design Bootcamp graduate
  • 18 Fiction books writer [people with disabilities are my best characters]
  • Diploma and experience in Finance and Financial Analysis, Accounting
  • Sustainable small business owner in retail

Story In UX

I came to UX design from the practical door. Having a web developer as a husband, I was introduced to tech a long time ago, but it happened just recently that with his new Canadian job he started asking my opinion or advice on a range of web design related topics. To help him, I began looking for information on the web. Very soon, I realized that the answers we were searching for were called UX design and that I want to do it professionally.

What I Bring To The Table

Ten years of experience in finance taught me to think critically, be practical, troubleshoot fast, instilled in me natural attention to detail, and made me deeply understand the goals and preferences of stakeholders.

My natural enthusiasm for psychology and human behavior grew into a hobby for writing fiction about both ordinary people and people with autism, cerebral palsy, those forced to spend their lives in a wheelchair. A hobby quickly grew into profitable professional writing. For more than five years, I have been managing my author’s accounts on large self publishing venues, communicating with the audience, promoting my books. Like no other, this experience enriched me with the knowledge of what people want, need and look for.

Also, I have experience in founding and managing a small business in retail, which gave me a lot of practical skills in strategy building, communication with consumers and understanding their needs.

Why Me

As a person with an extensive professional and life experience, I can see the problem from various angles and perspectives. I know how to conduct a dialogue in a user interview in a way that even the most closed person will help me find all problems and opportunities. I never perceive the words literally; I always make them pass through the prism of critical thinking.



Victoria Malteva

Deadline-driven, detail oriented UX Designer with over 10 years experience in finance and small buisness and 5 years in fiction writing


BrainStation | Diploma, UX Design

Jun 2022 - Sep 2022

Vancouver, BC

Academy of Economic Studies | Diploma in Economics

Sep 1997 - Jun 2002

Chisinau, Moldova


UX&UI Designer Generalist | Find Co-op App

Jun 2022 - Aug 2022

Brainstation Capstone Project, Vancouver, BC.

As a solo UX Designer applied full design thinking iterative process and methodology to build a digital solution that facilitates and streamlines Housing Co-ops application process. It saves 5-9 hours and 40$ credit check for a user to apply to one Housing Co-op.

UX Researcher, UX&UI Designer | Scotiabank Industry Project

Aug 2022

24 Hour Hackathon In A Team, Vancouver, BC.

Organized and conducted primary research on the fly which resulted in particularly valuable data that formed the idea of a digital solution for the problem space in wealth management introduced by Scotiabank. Developed and offered the User Flow and Wireframe Sketches that formed the basis for the Prototype. Performed UI design, wireframing and prototyping, product presentation.

Professional Experience


Jun 2017 - 2022,

  • Self-published and promoted 18 fiction books, 7 of which were featured in the top 10 bestsellers widget on the platform with 3.2 million unique users and over 10,000 authors.
  • An audio book longlisted as best fiction book in 2022
  • Conducted in-depth reader/user research and supported day-to-day work with reader feedback, including but not limited to professional author’s social media accounts with over 3,000 subscribers.


Mar 2021 - Jul 2021

Trans-Pac Group, Vancouver, BC.

  • Orchestrated team work of 5 people at Migration Project from Sage 300/ 50 to cloud based software Xero, mentored staff.
  • Operated data migration and provided troubleshooting which resulted in work time savings from 5 hours to 2-3 days.


Mar 2019 - Aug 2019

Sprout Accounting, Vancouver, BC.

  • Performed detail oriented and deadline sensitive full-cycle accounting/ bookkeeping for 6 small and midsize businesses predominantly in the tech sphere.


Find Co-op App

Find Co-op App

Scotiabank Wealth Management App

Scotiabank Wealth Management App